The BIGCast: Sharing the credit union industry's current breakthroughs in innovation and discussing the latest hot topics: Segmentation and Statistics, a Conversation with Steven D. Simpson.

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Segmentation and Statistics, a Conversation with Steven D. Simpson.

Feb 10, 2017

Steven discusses data analytics segmentation and business intelligence; how it works and how credit unions can utilize it for targeted marketing, product and member development, and as a competitive tool.